Communication Plan

Communication Plan

A communication plan is a strategy that defines, in advance, the process of transferring information to the appropriate people in an effective, timely and accurate manner. Such plans also outline a strategy for listening to those who have vital information to relay. 

A communication plan can be designed for a short or long-term project, an ongoing business process, an organizational change effort, a strategic direction change or any other business initiative. It is generally a working plan that constantly evolves as events occur, staying ahead of communication needs. Such a plan plays a critical role in any change effort.

S4 is a leading relationship management firm that helps business-to-business clients implement strategic account management strategies to their operation.